Alessandro Pontieri started in Shima Seiki group working on Shima’s softwares SDS-ONE APEX dedicated to Virtual Sampling. He had chance to work with a lot of brands to improve their sampling. In 2011 he moved on Sales Division. Shima Seiki Italia has main business in Italy where sells machines and softwares to Knitwear company (as knitwear producers) and directly to Brands.